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We are currently in the process of recruiting a candidate to cover a position of BRAND MANAGER
THE IMPACT 

He/she will be the main brand ambassador, inside and outside the organization, ensuring the presence of Elica brand in the market 

  
MAIN ACTIVITIES AND ACCOUNTABILITIES

  • Design and keep updated the Brand guidelines and ensure/monitor the proper application (providing also support to trade marketing to execute a perfect in-store execution of the brand)
  • Define, in according to the Direct Manager, and execute the ATL/BTL & PR strategy, carrying out the ATL & PR strategy, monitoring the progresses and measuring the results
  • Design and carry out the events strategy, ensuring the presence of Elica brand only to selected and relevant events 
  • Define, in according to the Direct Manager, the contracts and coordinate vendors

Requirements & skills:
- Degree in Communication, Marketing or Economics  
- 3-5 years in brand marketing roles within a multinational company (international exposure is a must) in the luxury business (fashion, jewellery, high-end lighting, high-end design furniture)
-  Good ability in reading the main brand metrics (the knowledge of the MillwardBrown Kantar methodology will be preferred)
-  Good ability in coordination of creative agencies and launch a successful brand campaign (ATL – including digital / PR)
-  Fluent in English (German and Spanish will be considered a plus)
-  Excellent konwledge of MS Office package with proficiency in PowerPoint and strong creative attitude (Adobe suite knowledge is nice to have) 

 

The work place is Fabriano, via Ermanno Casoli, 2 (AN).
Valida fino al 10.10.2018
ELICA S.p.A. - Fabriano (ITALY)
Marketing

CANDIDATI