E-Straordinario in Poland
20.07.2011
After three years of experimenting in Italy, in November 2010 the E-STRAORDINARIO project was repeated in Poland involving our employees in the Polish location: about forty people including office staff and workers from the production plant of Jelcz-Laskowice.
The event which was patronised by the Centre for Contemporary Art in Warsaw and the Polish Institute in Rome was run jointly by the Human Resource teams from Fabriano and Jelcz-Laskowice, the Artistic Director of the Fondazione Ermanno Casoli, Marcello Smarrelli and by the Curator of the Centre for Contemporary Art in Warsaw, Stach Szablowski. The Polish artist Grzegorz Drozd was involved in the event and coordinated a project based on the concept of “collective action” which highlighted a group's creative potential, in order to shed light on the hidden rhythms within a factory and to underline the central role of each individual within a company. The final aim of the activities was to create a group work-of-art which enabled each person to feel that they were authors and protagonists. A metaphorical action to reflect on the importance of cooperation and to understand the richness of diversity even within one's work.
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